International Prostate Cancer Foundation
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Oscar Robertson reaches millions with international media tour to create prostate cancer awareness.

NBA All-Star Legend Oscar Robertson speaks out to create awareness! Oscar not only sits on the board of the Foundation, he will also be the Honorary Chair of the Foundations Launch Gala on March 10th. We are so grateful for his help here at The International Prostate Cancer Foundation.

In Partnership with Julison Communications and 2u Creative we have been working on a National Public Relations Campaign to promote the launch of the foundation and educate the public on some of the important facts of prostate cancer! Yesterday Oscar participated in a Media Tour that helped us officially launch The International Prostate Cancer Foundation and create awareness world wide on the importance of getting screened.

Below are a few of the many pieces that were running internationally yesterday.

http://www.cfnews13.com/article/sports/2012/february/385763/BHSN-1on1-with-NBA-HallofFamer-Oscar-Robertson

http://bleacherreport.com/articles/1076426-oscar-robertson-nba-legend-goes-public-with-prostate-cancer-diagnosis

http://www.myfoxorlando.com/dpp/good_day/022212-NBA-legend-speaks-about-beating-cancer

http://www.vadvert.co.uk/sports/22044-nba-legend-robertson-raising-awareness-after-cancer-fight.html (from London)

http://www.yahoosportsradio.com/nba/oscar-robertson-triple-doubles-17674/ (Oscar's interview is on the front-page of Yahoo! Sports' website)

http://media.bloomberg.com/bb/avfile/News/Surveillance/vUYFfxJc27ME.mp3

http://www.foxsportsradio.com/pages/loosecannons.html?feed=403320&article=9799353

http://www.orlandosentinel.com/sports/blogs/sentinel-sports-now/os-oscar-robertson-lebron-james,0,5833013.story

http://www.orlandosentinel.com/sports/blogs/sentinel-sports-now/os-nba-allstar-oscar-robertson,0,4077452.story

http://www.740thegame.com/pages/openmike.html?article=9795353